Our target markets are the Authentic Experiencers and Cultural Explorers in the Explorer Quotient. These people love nature, focus on pursuing experiences; adore local foods, and tend to spend a lot of time outdoors in nature. The demographic of our target market is age 35-55 and mainly 55+; higher education level; retired and usually without children. This is a small market section but our tour can provide them with the best niche experiences. The Geographic location of the market would be BC and Alberta.
